Meet a brand which serves comfort with quality

Nidhhi L Mahajan,
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Nidhhi L Mahajan, a woman who believes consistency is more important than perfection. That’s a great mindset to have, consistency helps you to make progress over time and achieve your goals, even if you are not perfect every step of the way. It’s an important trait for success.

Nidhhi started this unique online shopping site NIDHHI L MAHAJAN , in 2003 , shortly after having kids. That sounds like challenging situation to balance. It takes a lot of discipline and organization to manage both your new born kids and your brand. It was a tedious job to manage the babies at home while building another one. One way to apply consistency in this situation would be to set a specific schedule for both your work and personal life. This will help to stay focused and productive during work hours, while also giving enough time to care for your children.

From shutting the haters down, to owning the day to day parenting struggles, from continuing to fight for her own dreams to showing up everyday with a smile, being an entrepreneur definitely comes with its fair share of struggles and challenges, both in business and in personal life. It takes a lot of perseverance and resilience to keep pushing forward through the obstacles, and it can be difficult to stay positive and motivated when facing adversity. But it sounds like she has already demonstrated incredible strength and determination in her journey as an entrepreneur and a parent.

 Vision of the brand is to build a brand that is accessible and inclusive with being supremely comfortable and stylish. Accessibility and inclusivity are incredibly important values to incorporate into any business, as they demonstrate a commitment to serving a wide range of customers and promoting diversity and equality. And of course, comfort and style are also key elements of a successful fashion brand!

It’s great to hear that sustainability and inclusivity are important values for her brand. These are increasingly critical areas for any fashion brand to consider, as consumers are becoming more conscious of the impact of their choices on the environment and society.

Her biggest learning has been that “if your actions create a legacy that inspires others to dream more, learn more, do more and become more then, you’re an excellent leader.”

One of the most powerful ways to inspire others is by being transparent about your own experiences and failures, and by sharing what you have learned from them. This helps to build trust with your team and shows that you understand the challenges they are facing.

The brand has an offline store located in East Patel Nagar, New Delhi opposite to Hotel Pals Inn.

Cottons Mul suits have always been on top list for most of her clients because Mulmul suits give absolute chic look, exude confidence and comfort over anything and best part about it is her cotton mul suits are pocket friendly so you can both save and look like a boss lady. Using old prints and textures can definitely give your cotton mul suits a unique and fashionable edge.

They are coming up with a new co-ord sets collection which radiates elegance and grace. Their latest collection is all about bold patterns to classic cuts, trendy pieces that will add the perfect touch of fashion to your wardrobe. Co-ord sets are a great way to create a stylish and cohesive look. Your new collection sounds both fashionable and versatile.

 A song that motivated Nidhhi and always helped her keep a position approach especially during difficult times is from movie Swadesh “Yunhi chala chal raahi

Kitni haseen hai ye duniya

Phul saare jamele dekh phulon ke mele

Badi rangeen hai duniya”

Nidhhi’s advice to all young entrepreneurs is “When you keep concentrating on your ‘Why’ you will never know ‘why not’.”

 It’s important to stay driven and positive, even when faced with setbacks or challenges.

They ship Pan India & in fact worldwide . Delivery depends upon the customer’s details otherwise it usually takes 15 days maximum to reach the customer.

Do check out their page for something contemporary, classy and elegant with a traditional touch and much more.

Instagram – @nidhhi_l_mahajan

Website –

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