Netflix has taken measures in accordance to gain subscriptions and stop the misuse of the single account. In a statement, Netflix said that they have ended password sharing in India from today onward. This announcement will allow only family members of a household to access a single account.
The decision came in May, which was part of a global crackdown. Netflix has put restrictions on sharing passwords with people beyond their immediate family as the company wants to increase its revenue after a rough patch last year.
Netflix in their new blog post said they will be sending emails to its members from today onwards who have been sharing Netflix outside their household in India. A Netflix account is for use by one household, Netflix added. Everyone living in that household can use Netflix wherever they are, at home, on the go, on holiday, and take advantage of new features like Transfer Profile and Manage Access and Devices, the streaming giant added further.
Netflix also said that they have recognised that their members have many entertainment choices. It is why they continue to invest heavily in a wide variety of new films and TV shows, so whatever viewer’s taste, mood, or language and whoever people are watching with, there is always something satisfying to watch on Netflix.
The crackdown has helped Netflix in adding nearly 6 million subscribers globally.
Netflix has recently ended the quarter with a total of 238 million subscribers and a profit of $1.5 billion, according to reports.
Users first must check who all are logged in to their account by visiting the security and privacy settings of their account and selecting the manage access and devices option.
Then, users must sign out of devices that should not have access and change their passwords. In case someone outside their household is using Netflix, the profile can be transferred.
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